Music Purchasing vs Streaming

by Nikolozi Meladze

A few interesting things.

Looks like Spotify is expanding its reach, as it is now free on mobile and tablet:

From today, Spotify gives you access to millions of songs across your mobile devices for free. Listen to all your playlists, discover new music, or simply sit back and dig into your favourite artist’s entire back catalogue. And with Spotify launching in 20 new markets today, it’s never been easier for more people across the world to discover and play more great music.

Meanwhile Apple announced this today:

Apple® today announced that BEYONCÉ has become the fastest selling album ever on the iTunes Store® worldwide with an unprecedented 828,773 albums sold in just its first three days. BEYONCÉ also broke the US first week album sales record with 617,213 sold and proved to be a global success going to number one in 104 countries.

And according to Billboard article sales are down in favour of streaming:

Digital purchases are down almost across the board this year. Track sales are down 4.4% through Nov. 24, according to Nielsen SoundScan. Track-equivalent albums, where 10 tracks equal one album, are down 2.1%. Total digital purchases -- tracks and digital albums -- are down 4%.

I love Spotify and use it daily. It has completely replaced my iTunes when it comes to music listening. I can just see the streaming services winning the war.